Isabel Gibson, MBA

After graduating from the University of Saskatchewan with an MBA in 1984, Isabel taught business at the University of Saskatchewan and the University of Alberta, and worked as a marketing consultant and project manager. In 1990 she wandered into Proposal Land without a map and pitched camp.

Proposal Roles Played

  • Deputy proposal manager
  • Chief editor
  • Writing team lead
  • Red Team reviewer/lead
  • Management/marketing writer

 RFP and RFQ Experience

  • Client industries defence/defense (army, navy, air force), transportation, communications, administrative services, technical services, design-build, oil and gas
  • RFP issuers governments (federal [Canada and USA], provincial, municipal), Crown corporations, NATO, and private-sector companies
  • Procurement types services and acquisition; AFP/PPP/P3
  • Pricing structures cost-plus, firm price, management fee
  • Contractual arrangements fee for service; design-build, design,  build, finance, maintain
  • Response requirements line-by-line responses to statement of work; standard technical/management proposals; Tabular Format (TF!)
  • Teams 5 to 75 people
  • Number of proposals:  >80
  • Percent of deadlines met: 100
  • Number of team members strangled 0

 How to Contact Isabel 

Visit her blog about proposals:

Life Outside of Proposal Land

Isabel blogs weekly about work and life: